The gateway your merchants will think you built.
Brand the gateway end-to-end. The portal your merchants log into, the vault their data lives in, the receipts they send, and the terminals they swipe on — all of it runs in your colors, on your domain, behind your SSL. We stay invisible by design.
Hosting on a cloud-native stack since 2017
We host the gateway, set your second-level domain, and keep the lights on. No racks to rent, no failover plan to draft — your branded gateway inherits the same multi-region infrastructure every Fluid Pay® partner runs on.
PCI Level 1 — inherited automatically
Your white-labeled gateway is PCI DSS Level 1 the day it goes live. Your merchants' compliance scope drops because card data lives with us, not with them.
SSL down to the cert
Your domain, your SSL — provisioned and renewed for you. Customers see your URL and your padlock, not ours.
DDoS mitigation included
Distributed Denial of Service attacks are routine in payments. Mitigation runs in front of every Fluid Pay®-hosted domain — including yours — so a bad actor pointed at your gateway hits a wall, not your merchants.
(https://www.kaspersky.com/about/press-releases/2022_ddos-attacks-hit-a-record-high-in-q4-2021)
Logo
Drop in your own logo and it appears on the merchant portal, hosted payment pages, e-invoicing emails, Fluid Cart, and every receipt — all without touching code.
Colors
Match your brand identity end-to-end. Every accent, surface, and state color is configurable so the gateway feels native to your business, not a co-brand.
Components
Push it further with custom CSS. Match the typography, spacing, and component shapes of your existing product so the gateway becomes part of your stack — not a tab visitors have to context-switch into.
Frequently asked questions
Is Fluid Pay a payment gateway or a payment processor?
Fluid Pay is a payment gateway and payments platform that connects merchants, software providers, and processing relationships through one branded experience.
Can ISOs and ISVs white-label Fluid Pay?
Yes. ISOs and ISVs can white-label Fluid Pay so merchant portals, receipts, and customer-facing payment experiences align with their own brand.
What can be customized in the private-label payment gateway?
You can customize your gateway branding with your logo, colors, and styling so the payment experience stays consistent with your business identity.