Product

Cash Discount Program

A patented DTI program that lets merchants legally offset card processing costs. Deployed across card-present and online channels, configurable per merchant.

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Fluid Pay® Cash Discount Feature

Cash discount — compliant, partner-friendly, portfolio-ready.

We've partnered with Debit Technologies, Inc. (DTI) to bring a patented cash-discount program into the gateway. It's compliant with the major card networks and current state laws, and it works across card-present, ecommerce, and virtual-terminal channels — so a merchant who runs all three doesn't need three implementations.

How it works

The merchant posts a single cash price. Card payments include a clearly disclosed service charge — shown on screen before the swipe and itemised on the receipt. Cash and gift-card payments are discounted automatically. Debit cards follow current network rules without any decision the merchant has to remember.

The patented DTI software determines the discount and the disclosure based on payment type — your merchant doesn't interpret regulations at the register, and neither does the cashier.

Why this matters for your portfolio

Cash discount is one of the biggest reasons small merchants switch processors. Owning it natively — across every channel they accept on — keeps them on your stack instead of giving a competitor a wedge.

Built across the Fluid Pay® product suite

Same engine on the virtual terminal, the hosted payment page, ecommerce checkout, and supported card-present terminals. Configure it per merchant; tune defaults at the partner level.

Partner with the gateway built for partners.

No merchant-boarding. No residual surprises. No legacy stack.